Joseph Toney introducing proof-first professional and competitive intelligence with a selective partner application.

I sign NDAs with all clients. I’m not going to have you bother them. So here’s my portfolio with proof instead so you can research me and not waste your time.

View my portfolio

Mindprint by Aetheris · Business intelligence for CEOs

We’re an advocate for intelligent CEOs who are fed up with their teams & dashboards saying their numbers are up but their ROI and deals say otherwise…

Stop Guessing.Start Knowing.

Rules to qualify first

Three requirements. No exceptions to the process.

I am looking for companies that have the resources, working systems and willingness to confront what is not working. Only a few are truly willing to pay the price for what it takes.

$5M to $25M in revenueREQUIREMENT / 01

$5M to $25M in revenue

A company that can write the checks and act on what we find.

Active CRM, sales and marketingREQUIREMENT / 02

Active CRM, sales and marketing

You have a CRM and active sales and marketing operations. There must be a real system to investigate.

Trust issues with agencies and consultantsREQUIREMENT / 03

Trust issues with agencies and consultants

You are tired of promises without evidence and want to verify the findings yourself.

One free look at the report previews before deciding on a paid intelligence package.

What is costing you business

You keep losing. Here is why.

01 / Sales

You keep losing sales because your sales team doesn’t understand the person they’re selling to and how to get them quicker.

02 / Leadership

You keep losing because your leaders don’t understand your competitors

03 / Marketing

Rookie mistakes keep happening because your marketing team doesn’t understand how they’ve hurt your brand online.

Pattern connections

Explore how thinking, communication, decisions, trust and leadership can connect. Illustrative, not a personal assessment.

Real intelligence. Two sides of the same decision.

See what I find about the business and the people behind it.

Start with the company: where revenue, processes and positioning may be leaking. Then see the person: how communication, decisions and professional patterns inform your approach. Open an example below.

Research, not résumé optimization: review the sources, prepare more relevant sales conversations and challenge assumptions before making a business decision.

Intelligence, connected.

Know the company. Understand the decision-maker. Find the friction.

Two different kinds of intelligence, one evidence-first view. Explore a real Golden Report and then open a Mindprint.

01 / Business intelligence

Golden Reports

Four original, full-length forensic report PDFs. Tap a real cover to open the complete document.

4 BOOKS

02 / People intelligence

Mindprint Dossiers

Four real people. Explore their professional evidence and communication patterns.

4 PEOPLE

Golden Reports are public-site research examples with estimated, unverified financial scenarios. Mindprints interpret professional public sources and are not psychological diagnoses. Shared examples remain accessible only while owner-approved links remain valid.

Intelligence packages

Know your business. Know your competition.

Choose the intelligence you need. Business reports examine companies and their operating problems. Mindprint dossiers examine publicly supported professional patterns. Every finding should be checked against its evidence.

Your business
Business Report$2,000
Mindprint Dossier$1,000
Both reports$1,500
Your competitors
Competitors Report$2,500
Competitors Dossier$3,000
Both competitor reports$3,000

Complete intelligence package

Both of your reports + 2 competitor reports

Choose any competitor for each of the two additional reports.

$5,000